Is Approaching Your Warm Market an Effective Way to Sponsor Network Marketing Distributors?

What's one of the first things we are told to dobusiness or the downline from a leader who has quit
when we join a network marketing opportunity?the business. These lists usually come with the name
They tell us to get a list of all your friends and familyand contact information including phone numbers and
and everyone you know and know of and pitchall of them are network marketers. By far the most
them on your opportunity. Is this really an effectiveeffective way to contact these network marketers
strategy for sponsoring network marketingis with the telephone. You can find these list on the
distributors?internet for sale for very little money. It's an
First let me ask you this. If you got into the businessinexpensive way to recruit network marketers and
of selling bass fishing gear would you get a list ofcan be effective if done properly. However it's a lot
everyone you know and try to sell them bass fishingof work and most people do not like cold calling.
gear? Probably not, instead you would try to sellAnother approach is to respond to other network
specifically to people who fish for bass. Now if yourmarketers advertisements and then try to pitch
warm market consisted of people who fish for bassthem on your opportunity. The difficulty with this
then it would make sense to pitch your products tomethod of recruiting is you are going to have to go
them. But if your warm market doesn't consist ofup against people who will want to try to recruit you.
people who already buy what you have to sell whyBut this method can still be effective because if you
would they be the people who you chose to try topersist you can eventually find people who like your
sell your stuff to?opportunity better or in addition to what are ready
It's no different with network marketing. Why woulddoing as well as people who are ready to to give up
you spend your time trying to pitch your networkon their own opportunity.
marketing opportunity to your Aunt Sally, your UncleAnother method is to give away or sell information
Ned, your dentist, your neighbor if they are noton the internet that network marketers use or will
people who buy network marketing opportunities? Inbe interested in. When you position yourself on the
order to sell your network marketing opportunity tointernet as someone who has something of value to
anyone other than network marketers you first havegive to network marketers you will naturally begin to
to convert them into network marketers so they willattract network marketers to you. This way you
then be interested in your opportunity. This makesstand out from the majority who are just trying to
just about as much sense as trying to convert all thesell their opportunity. When you position yourself as
people you know into bass fishermen so you cansomeone who has something valuable to offer them
then sell them your bass fishing gear.you can build trust and people will be more likely to
The smart way to do business is to only go afterpursue you instead of you chasing them.
your target market. In this case your target marketOne of the reasons most people never get to
is other network marketers or people who haveexperience success in network marketing is they
been involved in network marketing in the past.target the wrong people and use the wrong
These are the people who already buy what youapproach. When you learn approach your target
have to sell.market using effective methods that's when you get
So how do you find network marketers? Networkto experience the success in network marketing that
marketers are actually not hard to find. You can buymost people only dream about.
genealogy lists which are lists of the members ofHow to attract network marketers to you instead of
network marketing companies that have gone out ofyou chasing them.